BPC

The British Podcasting Corporation: 
Target your customers with BPC

BPC offers a dynamic and flexible approach to podcast production, seamlessly integrating entertainment content with your own marketing messages and sales information.If your company is serious about using New Media to market itself, isn’t it time you looked at podcasting? The internet has totally changed the way ads are delivered to consumers, and podcasting represents the next wave in advertising. So, why not let BPC help you to create an entire podcast for your company, and target your customers locally, or worldwide, via the world’s fastest growing entertainment and information medium.

BPC can create a completely customised podcast for you - reaching thousands of potential customers with content that both entertains and drives business. Whether you’re a travel agent, a DVD retailer or a night club owner, now’s the time to take advantage of everything the podcasting revolution has to offer!

Why would I want to create a podcast of my own?
Podcasting is a revolutionary new medium that allows the listener to retain control of what they listen to, when they listen to it and how they listen to it - whether they’re listening to their MP3 player on the way to work, or at home on their PC. As a podcast producer you’re reaching a totally captive audience that has made a pro-active choice to download your content. So, for example, if you own a music store, you can reach a local audience by targeting your shows at music fans in your area.

How many people are listening to podcasts?
According to a TDG research study, the total podcast audience over the next 5 years will reach 56 million. With over 14 million iPods sold in the 4th quarter of last year alone, this expansion will only continue to accelerate. Some of BPC’s most recent podcast/vodast series have been downloaded by in excess of 500,000 people.

BPC’s audio and video programmes for Comedy 365 have now achieved over four million downloads in just over 2 years, enabling the channel to enter into a sponsorship partnership with Kalashnikov Vodka.

Contact us now
To learn more about how BPC can create a custom podcast for you , email studio@comedy365.co.uk 

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